Date: Wednesday, January 20, 2021 Time: 11:00am – 12:00pm Presenter: Myles Davis
This course teaches students about setting Social Goals, Objectives, KPIs, and Tactics. It also teaches you how to lay out timing/key dates, budgeting, defining a brand persona and voice for social channels. Finally, it includes information on incorporating content marketing into a social context, social media governance/crisis management, and measuring ROI.
The adoption of social media by organizations large and small has been rapid. Many are playing catch up to quickly learn the best ways to incorporate social media marketing into their businesses. For some companies, this has resulted in a disconnect between their social brand and their overarching brand. In some cases, a huge investment of time and resources with very few tangible results..
Do Space is a technology library, a high-tech workshop, and an innovation playground for our community. It doesn’t matter how savvy you are or how much you know, at Do Space, what matters is your desire to learn, create, explore and invent.